Technology items are the highest growth area in branded swag merchandise. Canadians use various forms of technology including smartphones everyday; this in turn presents a great opportunity for repeat of impression.
The below infographic provides insightful statistics on technology use and how it’s effecting our memory – The Zero Moment of Memory.
There are many take-aways but it is certainly noted that engagement is critical and increases the chance for results. When one can create the distribution of swag with an activity or action it’s a very powerful combination.
Items such as cell phone holders, portable speakers and earbuds are a great way to promote a brand while engaging consumers and maintaining a lasting impression. Swag with utility is always sought after and in today’s age of technology these giveaways are welcomed.
Please let us know if we can assist with any of your upcoming campaigns or projects!